Yamm participated in the Seamless Saudi Arabia 2024, where Sultan Al-Subhi, the Founder and CEO of the company, spoke about the solutions the company offers in the field of returns and refunds. Yamm was established in the Kingdom of Saudi Arabia and aims to improve the post-purchase experience for both customers and merchants by providing comprehensive solutions for managing return processes and logistics.
The return systems currently available in the market are considered underdeveloped, posing a significant challenge for e-commerce stores. These systems lead to delays in refunding amounts to customers, which can take up to 21 days in some cases. This delay not only frustrates customers but also puts significant pressure on support teams, as inquiries related to returns account for about 70% of the total support messages received by stores.
Yamm seeks to solve these problems by providing a system that allows for immediate refunds to customers before they return their products. This innovation not only enhances customer trust but also contributes to increasing their loyalty to the stores. Customers can easily and quickly recover their money, making the purchasing experience smoother and more comfortable.
Sultan Al-Subhi stated to the entArabi team that Yamm is currently focusing heavily on expansion, as it has over 60 e-commerce stores among its partnerships. Through its participation in the Seamless conference, the company aims to connect with more merchants and explore new partnership opportunities. The conference is an ideal platform for Yamm to expand its service offerings and enhance its presence in the market.
