Geidea participated in Seamless North Africa 2024 as a major sponsor in the restaurant management sector, showcasing its products in collaboration with Breadfast and Fifth Street. Ahmed Magdy, Geidea’s VP Commercial Director in Egypt, discussed the significance and unique aspects of their participation in an interview with entArabi.
Magdy explained that Geidea is committed to offering the latest innovations and technological solutions in electronic payments through its Geidea POS services and e-commerce solutions. The company aims to enhance restaurant management efficiency and meet the growing market needs, thereby strengthening its position as a leading financial technology provider in the region.
Magdy also confirmed that Geidea’s participation this year would be exceptional, providing a live and distinctive digital payment experience for visitors at their dedicated booth. Through its partnership with Breadfast cafes and Fifth Street, visitors will be able to order drinks electronically using Geidea’s cutting-edge technological solutions. This will offer an innovative and seamless experience, along with integrated electronic payment solutions via Geidea’s POS systems to facilitate transactions.
Magdy noted that the company plans to launch its SoftPoS service next month in collaboration with a bank and has an expansion plan for the coming year aiming to reach 200,000 points of sale.
Through this participation, Geidea reaffirms its commitment to developing and providing advanced technological solutions in the payment sector, enhancing its role as a key player in financial innovation in the region.
