qeen.ai has secured $10 million in funding through a round led by Prosus Ventures

- qeen.ai successfully raises $10 million in investment round to support AI-driven e-commerce.
- The deal includes major companies led by Prosus Ventures, along with prominent investors Wamda Capital, 10x Founders, and Dara Holdings.
- The round aims to improve AI technologies to support e-commerce in MENA.
qeen, is a leading provider of agentic AI solutions for e-commerce, announces it has raised $10M in funding – one of the largest seed investments in the MENA region to date.
The funding was led by Prosus Ventures, with existing investors including Wamda Capital, 10x Founders and Dara Holdings also participating in the round.
The funding will support the Company’s growth strategy by expanding the reach and capabilities of its agentic platform product suite, scaling the team, and attracting a wider customer base.
This includes building on its existing fully autonomous content and marketing agents, to address a broader spectrum of challenges faced by online businesses.
Headquartered in Dubai, qeen was founded in 2023 by former Google & DeepMind colleagues Morteza Ibrahimi, Ahmad Khwileh, and Dina Alsamhan.
The founding team combines global experience and deep expertise in AI and e-commerce to drive its bold vision of harnessing AI’s power to revolutionize e-commerce.
Morteza Ibrahimi, qeen Co-founder and CEO stated:“We are proud to have the backing of Prosus Ventures and our existing investors as we work towards our vision of becoming the go-to intelligent technology partner for e-commerce businesses”.
By building AI solutions that are both intuitive and accessible, we enable e-commerce businesses of all sizes to scale, innovate, and thrive in the evolving digital economy.”
The e-commerce market is experiencing accelerated growth in MENA, fueled by evolving consumer behaviors and advanced digital payment systems and logistics infrastructures, particularly in the GCC.
The market is projected to reach $50 billion in 2025, with KSA and the UAE as the main drivers of the boom, presenting significant opportunities for businesses ready to scale.
qeen’s AI-powered solutions are at the forefront of this transformation, empowering businesses to optimize their operations, enhance customer experiences, and unlock new growth opportunities in an increasingly competitive landscape.
Robin Voogd, Head of Middle East Investments at Prosus Ventures commented:“AI Agents are redefining the landscape of global marketplaces for online merchants, and qeen is well-placed to unlock this technology for merchants in an AI-first world.
The company has demonstrated an innovative approach to bringing AI to the e-commerce industry and is backed by an expert founding team.
We believe they provide significant value to merchants focused on delivering a strong digital shopping experience across countries or language barriers.”
Using proprietary technology, qeen develops AI agents that autonomously execute tasks and optimize their outcome based on observed user behavior.
E-commerce businesses can seamlessly interact with these domain-expert agents to carry out functions like content creation, marketing and conversational sales.
This enables merchants to easily automate and optimize e-commerce tasks in a way that brings in performance uplifts that are not achievable with human operation or conventional AI applications.
Since launching its Dynamic Content agent in Q2 2024, qeen has served over 3 million users, generating more than 200,000 SKU descriptions, and enabling merchants achieve 30% uplift in sales.
The company has raised a total of $12.2 million in pre-seed and seed funding from regional and global investors including Prosus Ventures, Wamda Capital, 10x Founders, Dara Holdings, Aditum, Phaze Ventures, Jabbar Group, Eureka460 Partners, and Sat Capital.