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Elm signs partnership agreement with Klues.AIto drive digital transformation across KSA

  • Elm Signs Agreement to Support AI Solutions in Collaboration with Klues.AI
  •  The Agreement Enhances Knowledge Exchange in the Tech Sector and Drives Digital 

Elm, a pioneer in digital solutions, signed a collaboration agreement with Klues.AI, a companythat specialises in AI and machine learning solutions, to foster meaningful cooperation and facilitate exchange of expertise in emerging technologies, AI and machine learning, further advancing digital transformation in this field.

The signing took place during Elm’s participation in LEAP 2025, which is taking place from February 9 to 12, 2025,at theRiyadh International Convention and Exhibition Centre.

Ziad Alshaiby, Vice President for Digital Projects at Elm, and Hussein Al-Harbi, CEO of Klues.AI, signed the agreement.

Majid bin Saad Al Arifi, official spokesman and CEO VP of the Marketing Sector at Elm, said: “It is a pleasure to sign this MoU with Klues.AI, which aims at creating new avenues to support the Kingdom’s digital transformation and promote innovative and technology-driven projects.

Klues.AIstands out for its extensive experience in offering services and products powered bylatest technological innovations such as artificial intelligence, further enhancing future efforts based on these technologies.

In addition to expanding our investment portfolio, we, at Elm, are seeking to support our growth strategies and market expansion by direct capital investment.”

The agreement signed by both parties will strengthen their efforts to explore business prospects with potential government sector clients in machine learning, artificial intelligence, and emerging technologies.

Such collaboration aims to create sharedareas of expertise and provide clients with integrated, leading experiences that meet their needs.

With a focus on artificial intelligence, Klues.AIis a company that offers the government sector high-quality services that drive their digital transformation journey and ensure the adoption ofmodern technologies.

As part of its strategy to strengthen alliances with public and commercial organisations, Elm forged this new partnership.

Byleveragingitsdigital solutions and consultingexpertise,Elmaimstooffer smart and innovativeservices. Through this collaboration, the company seeks to maximise financial returns for project owners while increasing its profitability and investment returns.

Inboth the public and private sectors, Elm boasts an impressive track record of achievements and innovative technical projects.

The company has developed over 80 products and successfully delivered more than 500 projects to over 140 clients acrossvariousindustries.

This demonstrates its commitment to shaping the future by providing a comprehensive range of digital services and products.

One of Elm’s notable offerings is ‘Elm Autonomous Vehicle’that integrates latest advancements in transportation technology, includingElm virtual driver software (L3/L4) and advanced communication systems.

Additionally, the Digital Stadium offers seamless, integrated experiences for audiences, referees, commentators, and media personnel from booking through to the event’s conclusion.

Among other leadingproducts and services is its linguistic model, ‘Nuha VLM’, known for its accuracy and intelligent voice interactions that can be tailored todifferentcontexts.

Elm aims to empower thepublic and private sectors by offering integrated digital solutions. To strengthen its position as a regional and international leader, the company leverages its exceptional capabilities, steadfast confidence, and constant ambition to expand its presence.

The company has been committed to exploring new sectors and markets that offer better expansionopportunities.

In line with its 2025–2028 strategy, Elm is focussing on reinforcing its market presence and preparing for a new phase of growth and success.

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