{"id":50492,"date":"2025-09-01T09:57:27","date_gmt":"2025-09-01T06:57:27","guid":{"rendered":"https:\/\/entarabi.com\/?p=50492"},"modified":"2025-09-01T09:59:16","modified_gmt":"2025-09-01T06:59:16","slug":"seraya-raises-1-8m-seed-round","status":"publish","type":"post","link":"https:\/\/entarabi.com\/en\/2025\/09\/seraya-raises-1-8m-seed-round\/","title":{"rendered":"Seraya Raises $1.8M Seed Round"},"content":{"rendered":"\n<ul class=\"wp-block-list\">\n<li>Seraya has raised $1.8 million in seed funding, led by a Saudi family office and Germany\u2019s DLL, bringing its total funding to $2.15 million.<\/li>\n\n\n\n<li>The Dubai-based hospitality startup has been profitable since day one, achieving an occupancy rate above 92% with a perfect 5.0 guest rating.<\/li>\n\n\n\n<li>The company plans to expand its portfolio to 50 premium serviced units by the end of 2025, including launches in Palm Jumeirah and Dubai Creek.<\/li>\n<\/ul>\n\n\n\n<p><strong>Dubai, UAE \u2013 September 1, 2025 \u2013<\/strong> Seraya, the Dubai-based hospitality startup creating a new standard in premium serviced accommodation, has raised $1.8 million in seed funding, bringing its total capital raised to $2.15 million. The round was led by a Saudi family office and DLL, a German family office, with participation from strategic angel investors. The funding includes a mix of equity and debt and will support Seraya\u2019s next phase of growth as it expands across Dubai\u2019s growing short-term rental market.<\/p>\n\n\n\n<p>Founded in October 2024, Seraya has been profitable from day one, operating with an average occupancy of over 92% and a perfect 5.0 guest rating. The company currently manages a growing portfolio of premium apartments in prime Dubai locations such as Downtown Dubai, Business Bay, and Dubai Marina. Seraya\u2019s model combines the consistency of a hotel with the comfort of a home.<\/p>\n\n\n\n<p>Unlike traditional operators, Seraya secures long-term leases of five years or more from property owners, fully renovates and furnishes each space, and manages the entire guest experience in-house. This vertically integrated model provides full control over design, operations, and quality, enabling the company to deliver a consistent product across its portfolio.<\/p>\n\n\n\n<p>Seraya is in a phase of rapid growth, adding one new apartment to its portfolio every week. With the new funding, the company aims to expand to 50 units by the end of 2025, with upcoming launches in Palm Jumeirah, Dubai Creek, and villa communities.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cSeraya is designed for the modern traveler\u2014people seeking calm, comfort, and care while on the move,\u201d said Pepijn Haima, Co-Founder of Seraya. \u201cOur model gives us total control, from the materials we use to the experience we deliver. That\u2019s how we\u2019ve scaled profitably, and how we aim to build a global brand for premium serviced accommodation.\u201d<\/p>\n<\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cSeraya has built a distinctive, high-margin model in one of the most competitive hospitality markets in the world,\u201d said Jakob Langen, Managing Director at DLL. \u201cTheir ability to control the full value chain, from sourcing and design to operations, gives them a strong advantage as they scale.\u201d<\/p>\n<\/blockquote>\n\n\n\n<p>Seraya delivers guest-ready apartments within just 10 days from key handover, handling renovation, furnishing, and operations entirely in-house. The company also designs and manufactures its own bespoke furniture locally, ensuring consistency across its properties and the ability to scale quickly.<\/p>\n\n\n\n<p>Wellness is central to Seraya\u2019s brand identity, with features such as in-apartment saunas and water filtration systems chosen to support restorative travel. This approach aligns with the fast-growing wellness travel segment, part of the $9 trillion global wellness industry.<\/p>\n\n\n\n<p>The MENA region\u2019s short-term rental market is expanding rapidly, with Dubai alone expected to grow from 20,000 units in 2024 to more than 30,000 units in 2025. As tourism, digital nomadism, and wellness-driven travel reshape the industry, Seraya is positioning itself to capture the premium segment.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cDubai has been the perfect testing ground,\u201d said Ibrahim Shami, Co-Founder of Seraya. \u201cIt\u2019s one of the most competitive hospitality markets in the world, and we\u2019ve shown we can stand out. With the systems, design, and operating model we\u2019ve developed, we see strong potential for regional expansion in the near future.\u201d<\/p>\n<\/blockquote>\n\n\n\n<p>With demand rising and a deeply integrated model, Seraya is building for a future where short-term stays are designed with the same care and intention as long-term living.<br><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dubai, UAE \u2013 September 1, 2025 \u2013 Seraya, the Dubai-based hospitality startup creating a new standard in premium serviced accommodation, has raised $1.8 million in seed funding, bringing its total capital raised to $2.15 million. The round was led by a Saudi family office and DLL, a German family office, with participation from strategic angel [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":50516,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"post_subtitle":"","footnotes":""},"categories":[8850],"tags":[9383,9382],"class_list":["post-50492","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-venture","tag-pepijn-haima-en","tag-seraya-en"],"_links":{"self":[{"href":"https:\/\/entarabi.com\/en\/wp-json\/wp\/v2\/posts\/50492","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/entarabi.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/entarabi.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/entarabi.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/entarabi.com\/en\/wp-json\/wp\/v2\/comments?post=50492"}],"version-history":[{"count":0,"href":"https:\/\/entarabi.com\/en\/wp-json\/wp\/v2\/posts\/50492\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/entarabi.com\/en\/wp-json\/wp\/v2\/media\/50516"}],"wp:attachment":[{"href":"https:\/\/entarabi.com\/en\/wp-json\/wp\/v2\/media?parent=50492"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/entarabi.com\/en\/wp-json\/wp\/v2\/categories?post=50492"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/entarabi.com\/en\/wp-json\/wp\/v2\/tags?post=50492"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}